ABOUT

“Knowing yourself is the beginning of all wisdom.”

– Aristotle

“Seek to understand before being understood.”

– Stephen Covey

“To lead the people, walk behind them.”

– Lao Tzu

I'M LASSI ALBIN

 

I spent over 15 years navigating supply chain management, business development, and corporate leadership at companies like Hilti and American Standard. Living in 11 countries across three continents taught me what makes people thrive in diverse environments.

But my real passion is people. That’s why I shifted my focus to executive/career coaching and training. In the past decade, I’ve coached over 4,000 hours—mid-level to senior managers and top MBA students—helping them unlock their leadership potential and advance their careers. My clients come from 50+ nationalities, and I’ve helped them gain clarity and confidence in their paths.

With an MBA from the Rotterdam School of Management, and certifications in DISC, EIQ-2 emotional intelligence, and Six Sigma, I combine practical business acumen with personal insight in every coaching session. For me, it’s not just about achieving goals; it’s about helping people discover their unique leadership style.

MY COACHING STYLE

 

My coaching style is all about genuine connection. Whether I’m leading group programs or private sessions, trust and transparency are at the core. I meet clients where they are, offering a direct, energetic approach that keeps momentum high. A good sense of humor builds rapport, making sessions both rewarding and thought-provoking. With emotional intelligence at the heart of my method, I aim that clients leave each session with fresh insights and confidence.

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"Lassi is one of the best communication trainers we have at IESE Business School. He is a people-oriented person, knows how to create and transmit both impactful content and empathy, and his positive energy is contagious!"

 
Yago de la Cierva A. de Sotomayor -Senior Lecturer @ IESE Business School

"Lassi has been a tremendous executive career coach for me in the past and helped me significantly in my career progression. His coaching, networking, and perspective helped me to understand what really matters in life and work."

 
Toni Hänninen - CFO @TheraCryf
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